What we do
We are a consulting firm offering advisory services in marketing and business strategy.
Our work largely involves the formulation and implementation of strategies and plans; - in the nature of choices of markets, product / service offerings, competitive positioning, marketing actions and supporting initiatives that reinforce the strategies.
Market Share.
Pricing Power.
To us, it is important that we contribute to improving our client’s revenue, market share and pricing power. We do sometimes work in areas that are closely related, yet removed from marketing strategy - supply chain, technology, procurement, etc. But if we believe that the task requires specialist skills, we recommend our client to hire that expertise.
Supporting the value chain
We also work with our client’s designated ad agencies, design firms, market research firms and software solution vendors. In these cases, we look to add more value by ensuring consistency of strategy and discipline of execution.
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